PR Agency in Germany for travel, tourism and hotel PR

THIEL Public Relations is a Germany-based PR agency providing effective PR solutions for international clients from the travel, tourism and hospitality sector.

We know the market.

THIEL Public Relations is a creative PR agency for travel, tourism and hotel PR in Germany. Among our clients are luxury hotels, attractions, destinations, airlines, cruise lines and tour operators all around the world.

As a full-service PR agency, we develop holistic tourism PR programmes that integrate effective and economic PR measures tailor-made for the specific requirements of companies and organisations from the travel, tourism and hospitality sector.

We have the contacts.

Our consultancy provides in-depth knowledge of the German market and excellent contacts to all relevant travel journalists, food and hotel critics in the country. This makes us a valuable partner for tourism PR and marketing professionals at destination marketing organisations and in hotel PR teams around the world as well as for international PR agencies who aim to raise awareness of their client in Germany.

We get results.

To create maximum impact for our clients' messages on the German market, our PR strategies combine creative media relations activities with pioneering online PR tools.

  • PR strategy, PR concepts, PR programmes
    We develop specific PR approaches for Germany, Austria and Switzerland.
  • German press kits
    We research, write, edit, design, produce and distribute our clients' German press kits.
  • German press distribution lists
    We research and fine-tune our clients' distribution lists for the German media.
  • German press releases
    We research, write and distribute German press releases.
  • Ongoing media relations
    We continuously work with Germany's key media and multipliers.
  • Press office service
    We deal with German press enquiries concerning our clients' products.
  • PR support of special events
  • German media fam trips, media visits, hotel reviews, press sessions, press conferences
    We plan and manage successful media visits by relevant German travel journalists.
  • Online PR
    Virtual press office, online image archive, b roll, social media tools, websites, rss feeds, search engine optimisation (SEO) and more
  • German newsletter service
    We research, write, edit and layout German newsletters, manage subscriptions and distribution
  • Documentation and evaluation of PR activities
    We deliver detailed reports about everything we do. This makes the work of our PR agency transparent and traceable.